Heritage event will go ahead in 2011 05/03/2010
The USPGA’s famous Heritage tournament will go ahead next year with or without a sponsor, organisers have said.
Tournament director Steve Wilmot has revealed that money is ...More>
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Nashville Predators appoints new chairman 05/03/2010
National Hockey League team the Nashville Predators has appointed Tom Cigarran as chairman to replace David Freeman, who is stepping down after three years.
Freeman was par...More>
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NHL boss: No decision on Sochi 2014 04/03/2010
The National Hockey League (NHL) has still not decided whether to allow its players to take part in the next Winter Games despite the massive TV audience that watched last wee...More>
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CNN agrees Lotus sponsorship 03/03/2010
New Formula 1 team Lotus has signed a long-term sponsorship deal with CNN.
The agreement will see the media giant’s branding featured on the cars, drivers’ overalls and all...More>
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Samsung renews Paralympic partnership 02/03/2010
Samsung has extended its sponsorship of the Paralympic movement to include the forthcoming Winter Games in Vancouver.
The electronics giant, which became a Paralympic spons...More>
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Gatorade dumps Woods 01/03/2010
Gatorade has become the latest brand to end its sponsorship deal with Tiger Woods.
The energy drink company has severed ties with the world No 1 after he admitted that he w...More>
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Michael Jordan to buy Charlotte Bobcats 01/03/2010
Michael Jordan has agreed to buy a controlling stake in National Basketball Association (NBA) team the Charlotte Bobcats.
Bobcats owner Robert Johnson announced the sale to...More>
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Vancouver 2010 breaking viewing records 25/02/2010
The International Olympic Committee has estimated that half the world’s population – about 3.5 billion people – will have watched at least some of the Vancouver Winter Games b...More>
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Argentine FA launches US commercial push 25/02/2010
The Argentine Football Association (AFA) has signed its first ever marketing partnership in the United States.
It has appointed Cardenas Marketing Network (CMN) to manage ...More>
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P&G boss unsure on Woods’ Gillette future 25/02/2010
Procter & Gamble’s chairman and chief executive Bob McDonald has admitted that he does not know whether Tiger Woods will appear in another advert for Gillette.
The P&G-owne...More>
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