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11 March 2010  
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Tennis Business

Exclusive – Sony Ericsson reveals all about WTA renewal
Sony Ericsson has denied that it was close to walking away from its bumper sponsorship deal with the WTA Tour...  More >
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LTA launches Davis Cup inquiry as calls grow for changes

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SAP renews tennis deal

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Sony Ericsson renews tennis deal – but loses naming rights

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Davis Cup signs up HP

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Spanish tennis invests in flagging women’s game

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Sponsor: Murray comments “disappointing”

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All England Club hires commercial director

 

Other Tennis Business News

ATP World Tour signs Corona as main sponsor
22/02/2010

The Association of Tennis Professionals (ATP) has signed a global sponsorship deal with Mexican beer brand Corona. The ATP World Tour has been without a main sponsor since ...More>
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LTA boss backs amateur sports club scheme
16/02/2010

LTA chief executive Roger Draper is backing plans by sports minister Gerry Sutcliffe to get more local sports clubs to take advantage of the Community Amateur Sports Club (CAS...More>
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MP & Silva gains rights to ATP tournament
15/02/2010

MP & Silva has been handed the exclusive media rights to the Delray Beach International Tennis Championships – an Association of Tennis Professionals (ATP) World Tour tourname...More>
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Ivanovic extends Adidas deal
09/02/2010

Adidas has extended its sponsorship deal with former French Open champion Ana Ivanovic for the remainder of her tennis career. The Serb will also become an ambassador for t...More>
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French Open tennis extends Input Media deal
04/02/2010

Input Media has retained its contract to produce the world feed, daily highlights and a range of other services at the French Open tennis championships. The London-based sp...More>
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Record crowds make up for corporate losses at Australian Open
25/01/2010

Australian Open organisers expect record crowds to boost year-on-year revenues for the 2010 event despite the recession hitting corporate hospitality. Corporate sales are d...More>
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Melbourne Park in $363m redevelopment
19/01/2010

Melbourne Park will receive a $363m facelift to stop cities such as Singapore or Dubai from poaching the Australian Open tennis tournament. Other cities including Madrid an...More>
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ITF confident over Davis Cup future despite plans for rival event
14/01/2010

The International Tennis Federation (ITF) has played down suggestions that proposals for a ‘World Cup’ tournament could spell the end of the Davis Cup. It emerged on Wednes...More>
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Tennis World Cup mooted
13/01/2010

Talks have taken place about launching a Tennis World Cup in a bid to attract a younger audience to the sport. The Times reports that the plan, which is the brainchild of a...More>
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Pakistan files Davis Cup compensation claim
13/01/2010

The Pakistan Tennis Federation (PTF) is demanding $100,000 compensation from the International Tennis Federation (ITF) after three Davis Cup ties were moved from the country o...More>
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Sharapova signs $70m Nike extension
12/01/2010

Maria Sharapova has reportedly extended her sponsorship deal with Nike by eight years in a $70m deal. Bloomberg reports that the new agreement will see Nike sell a line of ...More>
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ATP appoints new communications chief
12/01/2010

The ATP World Tour has appointed Kate Gordon as vice-president of corporate communications. Gordon was most recently UK head of sports and sponsorship for Edelman public re...More>
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LTA’s sports science architect to step down
05/01/2010

The LTA’s head of sports science and innovation Ann Quinn is stepping down. Quinn, whose three-year contract has come to an end, wants to spend more time in her native Aust...More>
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Sony Ericsson tight-lipped on WTA sponsorship
14/12/2009

WTA Tour title sponsor Sony Ericsson says it has not decided whether to renew its bumper deal when it comes to an end next year. The mobile phone manufacturer’s $88m, six-y...More>
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