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| Brief Description |
| Active is a brand-facing, full service agency providing impactful solutions to brands that want to integrate sport into their marcomms to deliver specific brand and business objectives. As an agency, Active is devoted to delivering consumer-centric solutions with real cut-through that achieve tangible return on investment. |
| Profile |
Active Sports Marketing is a wholly owned subsidiary of SPORTFIVE GmbH & Co. KG, which is part of the SPORTFIVE Group, Europe's leading sports marketing agency. The SPORTFIVE Group covers the full range of the sports rights business, from stadium advertising and hospitality programmes to shirt sponsorships, stadium consulting and the sale of international TV rights. Football being the focus of the business of SPORTFIVE, the group markets the rights of more than 250 individual clubs, 30 football associations and several international leagues.
At the core of Active Sports Marketing is its experience of working with the worlds greatest brands, athletes and rights holders.
The team handles projects across a variety of different sports but, with a group heritage in football player management, its particular expertise lies in football.
Our core disciplines are:
Brand consultancy
Sponsorship consultancy
Promotions
Activation
Sports public relations
Event management & hospitality
The team provides advice to brands that are looking at sports marketing for the first time or to brands that need to leverage and exploit their existing property portfolio and assets. |
| Major Events |
2006 FIFA World Cup, Germany
The FIFA Interactive World Cup
2006 FIFA World Cup Trophy Tour
UEFA Euro 2004
The FA Premier League
The FA Cup
The Football League
The Emirates Cup
The above is a list of events we have either worked on behalf of the event itself or on behalf of brands involved in the events themselves |
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| More Information at |
| http://www.activesportsmarketing.com |
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