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Signage and branding company Icon has bought MEI, the event production specialist.

Between them, the two companies have worked for the likes of Adidas, Chelsea Football Club, Coca-Cola, Samsung, Sony and UEFA.

The MEI team has already moved into Icon’s headquarters in Kent and Icon managing director John Francis said: “There is an obvious synergy between our two businesses and there is no doubt that this new arrangement will bring real benefit to both existing and new customers in terms of the depth of experience and breadth of knowledge we are now able to offer.”

Head of MEI Richard Dale added: “With both companies already involved in a number of high-profile sports and launch events in the coming year and with extensive international opportunities in the pipeline, I believe that this is an opportunity for event production to reach new levels.”