SingPost signs Youth Olympics deal 07/01/2010 |
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SingPost has signed up as the official postal services sponsor of the inaugural Youth Olympic Games (YOG), which take place in Singapore in August.
The company will provide local and overseas delivery of Games tickets as part of the deal, as well as sell Singapore 2010 merchandise through selected post offices and its online portal, vPOST.
It is also launching a youth-themed campaign called ‘Express Yourself’ based on the Games.
Chief Executive of the Singapore Youth Olympic Games Organising Committee, Goh Kee Nguan, said: “We want to enhance and elevate the sporting culture for youth. SingPost’s extensive network and global service offerings will add valuable mileage to the organising committee.
“We also welcome the youth-themed campaign that SingPost is launching as it will generate more buzz and excitement among the local and international communities.”
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