Holland-Belgium World Cup bid appoints Gullit as president 10/02/2010 |
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Ruud Gullit has been named president of the Holland-Belgium World Cup bid.
The Dutch legend, who won two European Cups with AC Milan in a glittering 20-year playing career, is seen as a potential “trump card” by the joint bid because of his international appeal.
He will take an active role in leading bid delegations, working with other famous names from Dutch and Belgian football such as Johan Cruyff, Marco van
Basten, Dennis Bergkamp and Eric Gerets, who were among a host of players named as ambassadors to the bid when Gullit’s appointment was announced.
Chief executive of the bid team Harry Been said: "With his reputation and enormous international appeal, Ruud Gullit's appointment is of great significance for our candidacy.
"Ruud has a tremendous football background and knowledge that we believe can
be a great advantage for the bid. During the official presentation of the candidacy to the world's press in Cape Town in December last year, Ruud proved himself a great ambassador.
“He believes in our chances and is fully behind our bid message of 'Together for Great Goals', which shows how a World Cup in our countries can be of value to the rest of the world."
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