England World Cup bid hires Dein for international role 19/02/2010 |
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David Dein has been appointed international president of the England World Cup bid.
The former Arsenal vice-chairman was linked with a position in the bid team when a board reshuffle was announced at the end of last year, but his specific role had not been confirmed until now.
Dein will take up the post immediately and bid chairman Lord Triesman said: "David has a huge amount of experience in world football and an excellent network of contacts. We are very pleased that he will be joining the team in such an important role for the crucial final 10 months.
"We are happy with the way the bid is progressing but it is important to keep the momentum building in any campaign, and to peak at the optimum moment, and we are sure David can achieve that with us."
Dein, who is also a former vice-chairman of the Football Association, sold his shares in Arsenal to Alisher Usmanov's Red and White Holdings in 2007.
"I am delighted to be part of the 2018/22 bid and look forward to an exciting campaign,” Dein added.
"Having had 25 years in English, European and world football, this was a challenge I could not refuse. Now the hard work begins."
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