Sauber still looking for main sponsor 11/03/2010 |
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Sauber will go into the first race of the new Formula 1 season in Bahrain this weekend without a main sponsor.
Team boss Peter Sauber has announced that the bodywork of the car will remain largely blank until a backer is found.
He said: "After the withdrawal of BMW and the takeover of the team, the time was simply too short for us to find a partner or principal sponsor.
"We only had confirmation of the 13th team entry in December so concrete negotiations could only start very late. Nevertheless, the 2010 season for us is guaranteed, even though the more sponsors we have, the more we can invest in the development of the car."
Sauber also revealed that drivers Pedro de la Rosa and Kamui Kobayashi are not bringing any sponsors with them – but admitted that he hoped to tap into the Spanish and Japanese markets on the back of hiring the pair.
"The Spanish and Japanese markets are lucrative, although there has also been the impact of the global financial crisis,” he added.
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