Munich 2018 hires marketing director 19/05/2010 |
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The Munich 2018 bid committee has appointed Stefan Bruckner as its new marketing director.
Bruckner, who has held a variety of roles with Deutsche Sport Marketing (DSM), has already advised on marketing concepts relating to the Olympic Games and sport in Germany. He will be joined at 2018 by another DSM employee, Christiane Krauter, who will be involved in marketing Munich’s bid for the Winter Olympics locally.
Munich 2018 chief executive Willy Bogner said: "With Stefan Bruckner and the DSM team, we are bringing marketing experts on board who have extensive experience in the Olympic Games sector and who can give a further boost to the Munich 2018 bid in the world of business. Together we will bring the message of Munich's friendly Games to an even wider audience.”
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