Parsons to leave BOA 02/06/2010 |
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The British Olympic Association (BOA) has announced that director of sport liaison Adam Parsons is leaving the organisation.
Parsons joined the BOA at the start of 2009, initially as director of communications. He then moved to the new role of director of sport liaison, advising and promoting British athletes and National Governing Bodies, and served as press attaché with Team GB at the recent Winter Olympics in Canada.
Parsons, who leaves the BOA later this month, is joining hotel chain Travelodge as director of communications.
Before joining the BOA, Parsons spent seven years with the BBC, working as a sports correspondent and also a presenter on the BBC News Channel.
Andy Hunt, chief executive of the British Olympic Association, said: “Adam has played an important role at the BOA, notably in creating stronger ties between our organisation and the athletes and sports we serve. His experience and knowledge in this regard has been invaluable.
“While we are disappointed to see him depart, we fully support his decision to pursue this new professional opportunity and wish him the very best for continued success in his career.”
Parsons added: “I have thoroughly enjoyed my time at the British Olympic Association and will leave with many happy memories, especially those that came from working with athletes and my BOA colleagues during the Olympic Winter Games earlier this year.
“The 2012 Olympic Games will be wonderful for Great Britain, and for everyone involved in British Olympic sport, and I wish the BOA the very best of luck for the future. And, as a sports fan, I’ll still be cheering on all our athletes, in both summer and winter sports.”
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