Little Creatures wins Perth 2011 deal 07/06/2010 |
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Little Creatures has been confirmed as the official beer of the 2011 ISAF Sailing World Championships.
The Western Australian brewery will become a bronze-level sponsor and will be afforded significant marketing a promotional opportunities during the two-week event.
Perth 2011 director of commercial operations, Darren Beazley said, “Little Creatures produces Western Australia’s favourite beer at one of Fremantle’s favourite restaurant destinations, which makes them a natural fit as the official beer of the Sailing World Championships.
“Come December 2011, this Fremantle institution will be located in the epicentre for the Perth 2011 ISAF Sailing World Championships. Little Creatures will have the chance to promote their quality beverages to an audience that will provide them with tremendous local, national and international exposure.”
Little Creatures head of development, Miles Hull, added: “Given our Brewery’s location in the heart of the World Championships, we are very excited that one of the biggest sailing events in Australian sporting history is coming to Fremantle.
“We trust that visitors, tourists and locals alike will enjoy our great beer, amongst the fantastic atmosphere that this world class event will bring to the Fremantle waterside.”
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