Coral to hit the big screen 16/06/2010 |
|
| |
| |
Bookmaker Coral is poised to unveil an in-store television channel to help fight against the decline of betting inside their stores.
The company will introduce Coral TV at all 1600 outlets and hopes the new content will help customers stay in their shops for longer.
Customers will be able to watch Sky Sports News and listen to big name pundits before placing their bets.
Branding agency Dave, which is part of Engine, was appointed to create a visual identity for the brand.
Coral currently sits behind market leader William Hill, which boasts 2,300 shops, while Ladbrokes has a chain of around 2,100.
|
| Back |
| |
| |
|
|
 |
|
