Ferrari shows off new logo 09/07/2010 |
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The Ferrari Formula 1 team has unveiled its new logo to replace the 'bar code' design that critics claimed represented subliminal advertising for cigarette sponsor Marlboro.
Team boss Stefano Domenicali said this week that the new red-and-white logo would be introduced on the cars, drivers' overalls and team uniform from January 1 next year.
"This is a new trademark of Ferrari," he explained, adding that Marlboro would remain part of the team's official name next season.
"I can confirm that next year the team name will be the same – Scuderia Ferrari Marlboro. No change."
Ferrari, the only Formula 1 team still sponsored by a tobacco company, removed the bar code design from its cars in May.
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