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24 December 2010  
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NBA team hires former player agent 
 22/07/2010
 
 
National Basketball Association team the Phoenix Suns has appointed former player agent Lon Babby as president of basketball operations.

In his new role, Babby will have a direct hand in player matters and overseeing the scouting and evaluation of draft-eligible and free-agent prospects, as well as free-agent and trade negotiations.

“This is truly a dream come true for me and it’s a wonderful opportunity,” he said at a press conference this week.

“It allows my career to come full circle. I’ve been in sports now 35 years – the first half in management and the second in representing players. Now I get to bring everything I’ve seen and learned over those years to this wonderful organisation.

“The Phoenix Suns are not only a premier NBA franchise, but an elite franchise in all of sports. I’m truly humbled to become the new president of basketball operations.”

Suns managing partner Robert Sarver added: “The business of the NBA is continually evolving and will continue to change with the collective bargaining agreement sometime here in the future. I felt Lon was the exact type of person we needed in this organisation to deal with that change and put us in the position to continue to contend for a championship and sustain success in the Suns organisation.

“He has a unique insight into this business. Success for me in basketball operations revolves around the ability to analyse talent, the ability to understand the collective bargaining agreement and the business of basketball – and how that can be used to comply with those rules but also as an offensive weapon to make your team better. Lon is exactly what we and I needed in this organisation going forward.”
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