Everton announces betting partner 28/07/2010 |
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188BET has signed up as the official betting partner of Everton Football Club.
The company signed similar deals with Chelsea, Liverpool and Aston Villa last season following an agreement to become principal sponsors of Bolton Wanderers and Wigan Athletic earlier in the year.
188BET will work with Everton on a number of major initiatives in the UK and abroad. The brand will also support Everton's community projects through the 188FOUNDATION. The deal, which comes into effect immediately, will run for two years initially.
Andy Scott, chief executive of 188BET, said: “Everton Football Club is another fantastic addition to our valuable portfolio of partnerships with Premier League football clubs.
“It is a club steeped with tradition and history and shares many of the same brand values as 188BET. We look forward to working with Everton’s passionate supporters as the club continues its exciting progress under [manager] David Moyes, making this a fabulous opportunity for Everton and 188BET alike.”
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