Bud to sponsor NASCAR’s Harvick 18/08/2010 |
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Budweiser is to sponsor NASCAR driver Kevin Harvick’s Chevrolet from 2011.
The beer brand has signed a three-year deal with Harvick, the current Sprint Cup Series points’ leader.
"The legacy Budweiser has in this sport is unmatched," said Harvick. "Everybody knows the Bud brand. To have it on my car is an honour."
Earlier this year, Harvick's current sponsors Shell and Pennzoil announced they were leaving Richard Childress Racing in favour of a move to Penske Racing, where they will sponsor former Sprint Cup series champion Kurt Busch.
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