Helios Partners opens European division 27/10/2010 |
|
| |
| |
Helios Partners and its sister company Amaury Sport Organisation (ASO) have launched Helios Partners Europe – a new business unit that will look to capitalise on the opportunities and rapid growth of the sports marketing industry in Europe.
Helios Partners Europe will focus on global business development in close collaboration with ASO.
The division will be led by Chris Renner, a 20-year industry veteran who most recently oversaw the company's Beijing-based unit as president of Helios China.
While assuming responsibility for developing the European market, he will continue to oversee Helios' operations in China.
"I am energised by the prospect of working with our partners at ASO, who have a proven expertise and record of success in all areas related to the creation, production and promotion of sporting events," said Renner.
"In addition, with the next two Olympic Games taking place in London and Sochi, we have an excellent opportunity to leverage Helios' collective sponsorship and consulting experience to grow our business in the UK and Russian markets."
Serving a wide range of global clients, with offices in Atlanta, London, Paris and Beijing, Helios Partners specialises in sponsorship consulting, sports property representation and bid city and organising committee consulting.
ASO is a global leader in sport event management, owning and operating 25 events across four continents, with properties such as the Tour de France, Dakar Rally and the Paris International Marathon among those in the company's portfolio.
|
| Back |
| |
| |
|
|
 |
Advertisement
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
