Dein rallies England for final push 23/11/2010 |
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England 2018 international president David Dein says the bid team needs the country behind it ahead of the December 2 World Cup vote.
England fears there could be a backlash against the bid from Fifa members unhappy with the British media.
Dein said: "We are at a critical time – everybody is working full out to try to get the World Cup back to England."
Meanwhile, Fifa vice-president Jack Warner has criticised a BBC Panorama programme being broadcast next week.
The programme will examine the bidding to stage the 2018 World Cup.
Last week, England 2018 leaders branded the BBC "unpatriotic" for screening the investigation so close to the vote.
The documentary will be broadcast three days before the vote, and Warner said it was "deliberately designed to negatively impact" on England's bid.
Warner, whose vote is seen as crucial to England's hopes, claims the programme is "a personal vendetta".
BBC Panorama responded by saying: "Panorama has a reputation for strong, independent and probing investigative journalism. The findings of the Panorama investigation into Fifa will be in the public interest."
However, Dein told the BBC the bid was still on track.
He added: "We're in it to win it and hopefully we'll get a good result. We need the country behind us.
"We've got to concentrate on one thing and one thing only – to give it our best shot.
"We've got a very interesting few days to come and obviously we want to do our best.
"English football and particularly the Premier League goes to over 210 countries around the world – it's the most watched football product of any nation. We've got a lot going for ourselves."
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