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Everton has agreed a three-year extension to its shirt sponsorship deal with Chang in a deal worth about £12m.

The club’s association with Thai beer Chang is now the longest-running shirt sponsorship in the Barclays Premier League, dating back to the start of the 2004/05 season.

Everton chief executive Robert Elstone said: “We are delighted to be signing a new three-year extension deal with Chang. We consider Chang to be very much a part of the extended Everton family.

“We are proud of what we have achieved in our time together and to have contributed to the development of young Thai footballers and the coaching infrastructure.

“Chang have always been very supportive of Everton since we first signed with them in 2004 and have been extremely proactive in driving the partnership forward, helping Everton grow internationally, whilst we have assisted in supporting Chang in key markets around the world.

“We understand that in the modern sports sponsorship market, it is vital to generate as much value as possible, and together we believe that the Everton/Chang relationship will continue to provide a significant payback on the investment.

“We are extremely excited about the new contract and look forward to working with our Thai colleagues to further develop the relationship.”

Charlie Jitcharoongphorn, deputy managing director of Thai Beverage Marketing Co, added: “Chang has been a major sponsor of Everton for seven consecutive seasons.

“Over the course of these seven years, our partnership has been nothing short of truly fulfilling and rewarding.

“The Chang logo on the shirts of Everton players has successfully launched the brand into international fame and the partnership enables us to contribute to the development of Thai footballers in many ways.

“So, we have decided to extend our sponsorship contract with them for the fourth time, which will run well into 2014.”