IEC reappointed by Brasil Open 02/12/2010 |
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The Brasil Open, the annual clay court ATP tournament, has reappointed IEC in Sports to exclusively represent the event’s international broadcast media rights.
IEC in Sports has been active in the sale and production of ATP and WTA events since 1996 and today represents a portfolio of more than 40 professional tennis events. IEC in Sports, together with Lagardère Sports sister company PR Event, runs all ATP and WTA events in Sweden.
“This event [the Brasil Open] adds a strong input to our tennis programming portfolio”, Jonas Persson, chief executive of IEC in Sports, said.
“This renewal shows IEC’s strength in the tennis market and the confidence that organisers have in our company. We look forward to co-operating and to continuing to expand media awareness of this tremendous event.”
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