Sharp to sponsor England games 03/02/2011 |
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Electronics brand Sharp has signed a deal to sponsor all England football matches on ITV for the next 18 months.
ITV's games include all the team's home qualifiers for Euro 2012, as well as all England's friendly fixtures.
The agreement covers all ITV viewing platforms, including broadcast, online and mobile.
The new deal follows Sharp's sponsorship of ITV's coverage of England's qualifier against Montenegro and the friendly match against France at the end of last year.
The next game on ITV is a friendly against Denmark next Wednesday (February 9).
Sharp became a sponsor of Euro 2012 in September.
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