Suunto becomes the official timing and data partner for ITU World Championship Series 11/02/2009 |
|
| |
| |
Suunto, a leading designer and manufacturer of sports precision instruments, will serve as the official timing and data partner for the Dextro Energy Triathlon - ITU World Championship Series.
''The exciting new series is revolutionary and having Suunto as a partner will provide an opportunity to integrate leading-edge technology into our events and television programming", announces Paul Coleman, Managing Director of the series. "Significantly, Suunto will collect high performance data from competing athletes and deliver it directly to our TV screens. The data will include GPS, real-time speed and distance information and heart rate information. Display of this data and information will significantly enhance our television viewer's experience.''
"Suunto's commitment means significant added value for the World Championship Series thanks to the performance data Suunto will deliver", explains Kai Müller, Senior Director International Sales of SPORTFIVE. "At the same time the brand is a high-class addition to the pool of sponsorship partners backing the series. Only one international sponsorship package remains before this exclusive circle closes."
"Suunto has an excellent reputation. This brand's commitment will provide an enormous quality boost to all levels of the world Championship Series", says Christian Toetzke, President of Upsolut Sports AG, who is responsible for organising the Dextro Energy Triathlon Hamburg, part of the World Championship Series.
"The World Championship Series is a great innovation and we are proud to be involved with these events," says Suunto Global Sports Marketing Manager Markus Rampf. "Triathlon is a tremendously exciting sport and a perfect match for our brand," Rampf adds.
(Source: Sportfive)
|
| Back |
| |
| |
|
|
 |
Advertisement
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
