CONCACAF, the Confederation of North, Central American and Caribbean Association Football, has partnered with global digital sports specialist Perform, to relaunch CONCACAF’s online platform, starting with its upcoming CONCACAF Gold Cup™ tournament site, www.goldcup.org.
The CONCACAF Gold Cup is the biennial nation’s championship for North and Central America and the Caribbean, and is the confederation’s premier event. This year’s edition will be held in a record 13 venues beginning on July 3, 2009 in Los Angeles, California.
Perform is designing, building and hosting the video broadband websites for the CONCACAF Gold Cup™ and CONCACAF Champions League™ as well as the official CONCACAF Portal, which will include game highlight clips, a robust and powerful sports information engine, exclusive interviews and features, as well as classic games from a number of major CONCACAF tournaments.
The new Gold Cup tournament site is available in both English and Spanish and features a video console to showcase game highlights and other exclusive material. Perform has also, for the first time, integrated their sports information service into the new websites, including live game trackers, dual language commentary, post-game updates, player and team statistics and profiles, ensuring fans can keep up to date with all the latest tournament action.
Speaking about the new online platform, CONCACAF General Secretary Chuck Blazer said, “As we approach the 2009 CONCACAF Gold Cup™, we wanted to provide fans with the best possible exclusive video content and a leading statistics platform. We’re very pleased to be partnering with Perform to help us deliver our tournaments to soccer fans around the world.”
The launch of these sites builds on Perform’s existing representation outside the Americas, through a partnership with World Sports Group, of events from the CONCACAF region, including live stream and on demand soccer content from the CONCACAF Gold Cup™, CONCACAF Champions League™ and World Cup qualifiers across a number of digital distribution channels, including Perform’s recently launched live pay-per-view sports portal www.Omnisport.tv.
“This partnership with Perform provides CONCACAF with a robust interactive platform to serve both its member constituency of national associations and the region’s growing population of soccer fans,” says Jennifer Hanser, Digital Media Consultant for CONCACAF. “Leveraging the new websites, CONCACAF will further build excitement for its tournament properties and open-up opportunities for sponsors to connect with the coveted demographic of soccer fans.”
Perform’s Joint CEO, Oliver Slipper, said: “With the huge support for teams across the CONCACAF Gold Cup™ and CONCACAF Champions League™, this new online platform will ensure fans can stay up to date with the all the latest news and game action. This is an extremely significant and exciting partnership for Perform having just opened our New York office as we continue to build on our relationships with the leading sports associations across the Americas.”
