ESPN Star Sports has renewed its television rights across several Asian Markets for Major League Baseball until 2013.
The new contract, which starts on June 21, will allow ...More>
Campbell Soup will continue its partnership with the National Football League for a further three years after sealing a multi-million deal.
Campbell Soup’s Chunky brand wil...More>
Baltimore is expecting a windfall of $70m after being awarded a five-year deal to host IndyCar racing.
The race, which will be held on a 2.4-mile street circuit, is expec...More>
The 2013 Presidents Cup will be contested at Muirfield Village between the United States and an International team.
Having already staged the Ryder Cup in 1987 and the Solh...More>
The United States Olympic Committee (USOC) has signed a sponsorship deal with BMW that is reportedly worth $24m.
Full details of the agreement have yet to be confirmed, but...More>
International Cricket Council chief executive Haroon Lorgat believes there is a “big opportunity” for cricket to take off in the United States.
Lorgat pointed out the massi...More>
Swedish beauty company Oriflame has signed up to sponsor the Women’s Tennis Association (WTA) Tour.
Oriflame has agreed a two-year deal that starts from 2011 to become the ...More>
Fox Sports Media Group chairman and chief executive David Hill has announced a major executive reorganisation that will see Ed Goren, a founding Fox Sports executive, promoted...More>
Hosting the Super Bowl in 2014 will increase the value of naming rights to the New York Giants’ and Jets’ shared stadium, according to a leading economist.
Andrew Zimbalist...More>
The ATP men’s tennis tournament in Los Angeles is getting a new name.
The 84th edition of the tournament to be played between July 26 and August 1 on UCLA’s campus will be ...More>
The global sports industry is expected to bounce back from the recession by growing almost four per cent in four years, boosted by the 2010 World Cup and the 2012 Olympics.
...More>
Formula 1 will return to the United States in 2012 after a five-year absence.
F1 chief Bernie Ecclestone has agreed a deal with race promoters Full Throttle Productions for...More>
The National Football League has confirmed that the New York region will stage the 2014 Super Bowl.
The Super Bowl has never been played in the New York area, but a vote by...More>
Major League Baseball (MLB) team the Texas Rangers has filed for bankruptcy in a bid to speed up a takeover of the franchise.
Texas Rangers Baseball Partners, the current ...More>