Fifa has announced that the total prize money for next year’s World Cup in South Africa will be $420m – a 61 per cent increase on the $261m that was awarded in 2006.
The wi...More>
The Confederation of African Football and Sportfive have extended Eurosport’s exclusive rights to broadcast the African Cup of Nations.
The deal includes broadcast and mult...More>
Fifa has signed a media rights agreement with World Cup sponsor Sony to show up to 25 matches at next year’s tournament in 3D.
Football’s governing body has not yet decided...More>
Fifa will not go ahead with a plan to use extra officials to assist referees at the 2010 World Cup – but will look into whether it is a more effective solution than video tech...More>
World Cup sponsor Hyundai is backing a new award for the best young player at next year’s tournament in South Africa.
The Hyundai Best Young Player Award will recognise the...More>
The chief executive of the 2010 World Cup in South Africa has admitted that the tournament is likely to exceed its budget by 10 per cent.
Danny Jordaan told the BBC that pr...More>
The South African Broadcasting Corporation (SABC) says it does have a contract to be the official broadcaster of next year’s World Cup despite reports to the contrary.
The ...More>
Cricket Kenya is hatching plans to launch a Twenty20 competition involving teams from neighbouring Uganda, according to reports.
Cricinfo quotes a source as saying that neg...More>
Companies in South Africa have been warned against ‘ambush marketing’ around the World Cup draw next month and during the tournament itself.
The City of Cape Town says it w...More>
The International Cricket Council has announced that the new decision review system will be used in the upcoming Test series between England and South Africa.
The new syste...More>
IAAF president Lamine Diack believes it will be some time before athletics follows football by holding its biggest events in Africa.
The World Cup kicks off in South Africa...More>
Cricket South Africa has appointed sports marketing specialist IFM to look into the low turnout at the early games of the England tour.
CSA fears the falling crowd numbers ...More>
Egypt has threatened to pull out of international football for at least two years if Fifa does not punish Algeria over alleged crowd trouble at last week’s World Cup play-off....More>
The second sales phase of 2010 World Cup tickets has been extended after last night’s play-off games.
Fans will be able to buy tickets until midnight tomorrow (November 20)...More>
The Peace Cup, which was due to take place in Cape Town in two weeks, has been axed amid accusations of “in-fighting” between South African soccer heads.
Officials in the c...More>
Didier Drogba has signed a £3m sponsorship deal to become the new face of Pepsi – and is donating his entire fee to help build a hospital in his native Ivory Coast.
Th...More>
South Africa’s local organising committee (LOC) will ramp up its marketing campaign for the 2010 World Cup following the tournament draw in December after admitting that ticke...More>
