UEFA have turned to Warner Bros Consumer Products (WBCP) to helps elect licencees and official retailers for its competitions.
The deal, which will also see WBCP produce ma...More>
USA Rugby has secured a major coup by attracting a multi-year sponsorship deal with Dubai-based airline Emirates.
Emirates, who currently sponsor the US Rugby seven teams, ...More>
Sport England will invest £93,000 in its Volunteer campaign ahead of the London 2012 Olympics.
The programme, ‘Volunteering England’ hopes to promote sports volunteeri...More>
Campbell Soup will continue its partnership with the National Football League for a further three years after sealing a multi-million deal.
Campbell Soup’s Chunky brand wil...More>
The International Rugby Board has revealed that its ambitious £48 million Global Strategic Investment programme has helped maintain the game’s impressive growth levels. ...More>
FIFA secretary general Jerome Valcke has warned Brazil they have just one month to prove they will be ready to host the 2014 World Cup.
FIFA is concerned by the lack of pro...More>
Barry Hearn has won control of World Snooker after a tight vote of the world's top 64 players.
Hearn will resign as World Professional Billiards and Snooker Association (WP...More>
The British Olympic Association (BOA) says it is “disappointed” that British Swimming will not send a single swimmer to the inaugural Youth Olympic Games in Singapore this sum...More>
Olympic rower Sarah Winckless has been appointed as chairman of the newly formed British Olympic Association (BOA) athletes' commission.
Winckless represented Great Britain...More>
Sri Lanka’s sports minister CB Ratnayake has retained Somachandra de Silva and Nishantha Ranatunga as chairman and secretary of Sri Lanka Cricket, while appointing three new m...More>
England Netball has appointed global sporting events consultancy pmplegacy to help with the development of its bid to host the World Netball Championships in 2015.
Working...More>
Fifa has been accused of scoring a World Cup “own goal” by agreeing sponsorship deals with companies that sell “unhealthy” products.
The World Cancer Research Fund criticis...More>
The United States Olympic Committee (USOC) has signed a sponsorship deal with BMW that is reportedly worth $24m.
Full details of the agreement have yet to be confirmed, but...More>
The International Paralympic Committee (IPC) has said it has complete faith in London to deliver the “best possible” Games in 2012.
IPC president Sir Philip Craven told the...More>
International Cricket Council chief executive Haroon Lorgat believes there is a “big opportunity” for cricket to take off in the United States.
Lorgat pointed out the massi...More>
Ukraine's National Olympic Committee has confirmed it will support the country’s bid for the 2022 Winter Olympics.
Ukrainian National Olympic Committee president Sergey Bub...More>
The British Olympic Association (BOA) has announced that director of sport liaison Adam Parsons is leaving the organisation.
Parsons joined the BOA at the start of 2009, in...More>
