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13 June 2010  
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Athletics Business News

Universal Sports, NBC Sports and IAAF strike long-term partnership
05/05/2009

Universal Sports and NBC Sports announced a long-term partnership with the International Association of Athletics Federations (IAAF), the world's governing body for track & fi...More>
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Green Marathon Boosts Madrid 2016 Bid
28/04/2009

Thousands of runners completed the 32nd Madrid Marathon Sunday, which this year highlighted the green credentials and sporting passion of Spain's capital city, said a Madrid 2...More>
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ENS is handed Olympic Park’s first competition
02/04/2009

Sports boutique, ENS, has been awarded the brief for the Newham Classic 10K, the first race to be held in the 2012 Olympic Park. The race has been created by World Adventure ...More>
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IMG, RadiOhio, Ohio State University agree to $128m multi-media rights deal
31/03/2009

The Ohio State University Department of Athletics announced it has reached an agreement with IMG College, a division of IMG Worldwide, and RadiOhio Inc., for a 10-year multi-m...More>
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IAAF plans more TV-friendly athletics meets
23/03/2009

The International Association of Athletics Federations (IAAF) agreed on Sunday to make their top events more TV friendly, with shorter finals-packed evening sessions that are ...More>
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Areva becomes the title sponsor of the Paris Saint-Denis meeting - ÅF Golden League
02/03/2009

The Paris Saint-Denis meeting which will be held at the Stade de France on the 17 July 2009 will be the first step in an ambitious project by AREVA to promote athletics, a dis...More>
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IAAF considers Diamond League of world athletics meetings
02/03/2009

Plans for a new global league of athletics meetings could help secure the future of the sport at London's stadium for the 2012 Olympics. The so-called Diamond League, which...More>
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UK Athletics on the start line with EIS
25/02/2009

UKA have formally confirmed their partnership investment with the English Institute of Sport (EIS). This ensures that continued world class sports science and medical services...More>
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Athletics plans 'Twenty20' format
20/02/2009

British athletics bosses are set to announce a new "Twenty20"-style series that will be staged on summer evenings, BBC Sport reported. The "Super 8" series will pit city-b...More>
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IAAF agrees broadcast deals in Latin America for Berlin 2009 and beyond
09/02/2009

The IAAF announced a major new broadcasting rights agreement for the Latin American region which will ensure widespread "free to air" coverage of the next IAAF World Champions...More>
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University of Cincinnati and IMG form athletics multi-media rights partnership
05/02/2009

The University of Cincinnati Department of Athletics today announced it has reached an agreement with IMG College, a division of IMG Worldwide, for a 12-year multi-media right...More>
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2009 ÅF Golden League meetings to be shown on Eurosport Germany
26/01/2009

The IAAF confirmed that “Eurosport Deutschland”, the German language channel of Europe’s largest cable and satellite sports broadcaster Eurosport, has agreed a deal to cover t...More>
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Athletics Australia cancels top event
23/01/2009

Construction delays and unseasonally wet weather have forced the cancellation of Athletics Australia's Drug Free T&F; Classic, Perth. Athletics Australia says: "The sprints...More>
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Golden League organisers seek big expansion from 2010
07/01/2009

The IAAF plans to take its flagship Golden League athletics series outside Europe from 2010 in a major expansion that could also see London, Lausanne and Stockholm added to th...More>
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Konica Minolta is an Official Supplier of UK Athletics Major Events
07/01/2009

In a landmark sponsorship agreement Konica Minolta Business Solutions (UK) Ltd has become Official Supplier of UK Athletics Major Events for printers, copiers and faxes until ...More>
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Sport England announce £480 million investment in 46 sports
17/12/2008

Sport England announced an investment of £480 million to deliver grassroots sporting opportunities and a lasting Olympic legacy of one million people playing more sport. ...More>
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adidas extends UK Athletics sponsorship
09/12/2008

UK Athletics (UKA) has announced an extension of its partnership with adidas for the next five years. The sport’s governing body has signed a deal that will see adidas con...More>
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