Archery GB agrees landmark deal 25/11/2010
Archery GB has signed its first major commercial sponsorship deal.
The agreement with Foresters Friendly Society – which will become the organisation’s official performance...More>
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USTA takes sponsor to court 24/11/2010
The United States Tennis Association (USTA) is taking legal action against Olympus, which sponsors the US Open Series, claiming the company has backed out of its sponsorship a...More>
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Land Rover becomes Rugby World Cup sponsor 24/11/2010
Land Rover has signed a deal with the International Rugby Board that sees it become an official sponsor of the Rugby World Cup 2011 in New Zealand and a worldwide partner of t...More>
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Hyundai-Kia renews Fifa deal 24/11/2010
Fifa top-tier partner Hyundai-Kia has extended its agreement with world football’s governing body up to and including the 2022 World Cup.
The company has been a Fifa partne...More>
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Virgin Active backs London Triathlon 24/11/2010
Virgin Active Health Clubs is to headline sponsor the annual London Triathlon tournament from July 2011.
The three-year agreement will see the event, owned by IMG Challenge...More>
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Santander sponsors Copa America 24/11/2010
Santander has signed up as the official bank of the 2011 Copa America.
The Spanish financial giant has sponsored South America’s Champions League equivalent, the Copa Liber...More>
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London 2012 on hunt for beer sponsor 23/11/2010
London Olympics organisers have issued a tender to find the official beer, wine and champagne supplier to the Games.
Organising committee LOCOG is thought to have already h...More>
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Perth 2011 appoints Sports City 23/11/2010
The Perth 2011 ISAF Sailing World Championships has appointed Sports City as its exclusive global commercial partner.
The agreement will see Sports City’s commercial divisi...More>
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Nike agrees Qatar kit deal 23/11/2010
Nike has signed a deal with the Qatar Football Association to become the national team’s official kit supplier.
The partnership was signed at the Aspire4Sport Congress, hel...More>
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FC Dallas close to shirt deal 23/11/2010
FC Dallas is on the verge of signing its first shirt sponsor.
The Major League Soccer club, which lost out to the Colorado Rapids in the final of the MLS Cup at the weekend...More>
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Cricket South Africa loses sponsor 22/11/2010
Standard Bank has announced that it is ending its sponsorship deal with the South African cricket team.
The company currently sponsors the national one-day and Twenty20 tea...More>
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Bin Hammam hails sponsors 22/11/2010
Mohamed Bin Hammam has praised the Asian Football Confederation’s (AFC) sponsors for supporting the organisation.
His comments came on the eve of the AFC Champions League ...More>
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